Friday, 2 November 2012

24 hour readathon for chariety

Children in need is a huge chariety here in the UK and is one that I have sponsered ever since I can remember. This year I wanted to do something that would really help make a difference and really raise some actual sponser money for them rather than the odd £20 I usually get. So this year I decided to conjoin the two things I love together and came up with a 24 hour readathon. I have a chariety page where you can make donations and you do not have to be from the UK in order to donate. I would really appreciate it if anyone could donate even a small amount to the chariety, as it would really help a lot of children out there. My chariety page: BBC Children in Need (also promoted as Plant Mewn Angen in Wales[1]) is the BBC's UK charity. Since 1980 it has raised over £600 million [2]to change the lives of disadvantaged children and young people in the UK. One of the highlights is an annual telethon, held in November and televised on BBC One and BBC One HD from 7pm until 2am. "Pudsey Bear" is BBC Children in Need's mascot, whilst Terry Wogan is a long standing host. BBC Children in Need is one of three high-profile British telethons, although the only charity belonging to the BBC, the other telethons being Red Nose Day and Sport Relief, both supporting the Comic Relief charity. The 2012 appeal will take place on 16 November. The BBC's first broadcast charity appeal took place in 1927, in the form of a five-minute radio broadcast on Christmas Day. It raised about £1,143, which equates to about £27,150 by today's standards, and was donated to four children's charities. The first televised appeal took place in 1955 and was called the Children's Hour Christmas Appeal, with the yellow glove puppet Sooty Bear and Harry Corbett fronting it. The Christmas Day Appeals continued on TV and radio until 1979. During that time a total of £625,836 was raised. Terry Wogan first appeared during this five-minute appeal in 1978, and again in 1979. Sometimes cartoon characters such as Peter Pan were used. In 1980, the BBC held its first telethon, a single programme lasting a whole evening, devoted to raising money exclusively destined for charities working with children in the United Kingdom. The new format, presented by Terry Wogan, Sue Lawley and Esther Rantzen, saw a dramatic increase in public donations: £1 million was raised that year. The telethon format has been retained each year since and grown in scope to incorporate further events broadcast on radio and online. As a regular presenter, Wogan has become firmly associated with the annual event, continuing to front the event through into 2011 after scaling down his other BBC commitments. In 1988, BBC Children in Need became a registered charity (number 802052) in England and Wales, followed by registration in Scotland (SC039557) in 2008. Totals raised are announced throughout the telethon show with the final amount raised being announced at the final minute of broadcast of the telethon. On 19 November 2011 at 02.00 GMT the appeal had raised a new record of £26,332,334 which broke all previous records for the appeal night total.[3] The final total for each Appeal is much greater than the total on the Appeal night show, with £46 million set to be awarded to projects throughout 2012. The appeal gains the majority of its money from outstanding donations by individuals who may themselves have raised the funds by taking part in sponsored events. Being sponsored to sit in a bath of baked beans is a common favourite, as are cake sales. Companies also donate money, either directly or benefits in kind, such as HSBC donating banking facilities, and BT donating telephone lines and operators. On the night of the televised appeal, donations are solicited through entertainment acts, intermixed with featurettes showing what the money will be used for. The total raised so far during the telethon is frequently flashed on screen, with presenters urging viewers to part with "any penny they can spare" to help push the total beyond the target milestone. Fundraising activity also extends across the BBC's other television channels and national and local radio channels. Prior to the start of the Telethon, BBC Radio 2 hosts 4 days of fund-raising for Children In Need.[13] The Radio 2 events culminate with a music marathon, ending just as the Telethon starts. For the last few years, Radio 2 listeners have been able to raise in excess of two million pounds. The money contributed to Children in Need is distributed to organisations supporting children in the UK aged 18 and under who have mental, physical or sensory disorders; behavioural or psychological disorders; are living in poverty or situations of deprivation; or suffering through distress, sexual abuse or neglect. The BBC devotes the entire night's programming on its flagship channel BBC One to the Children in Need telethon, with the exception of 35 Mins at 10 O'Clock while BBC News at Ten, Weather and Regional News airs, and activity continues on BBC Two with special programming, such as Mastermind Children in Need, which is a form of Celebrity Mastermind, with four celebrities answering questions on a chosen subject and on general knowledge. Unlike the other BBC charity telethon "Comic Relief", Children in Need relies a lot on the BBC regions for input into the telethon night. The BBC English regions all have around 5-8 minute round-ups every hour during the telethon. This does not interrupt the schedule of items which is shown from BBC Television Centre as the host Terry Wogan usually hands over to the regions, giving those in the main network studio a short break. However BBC Scotland, BBC Wales and BBC Northern Ireland do opt-out of the network schedule with a lot of local fundraising news and activities from their broadcast area. Usually they will go over to the network broadcast at various times of the night, and usually they will show some network items later than when the English regions will see them. This is to give the BBC nations of Scotland, Wales and Northern Ireland a much larger slot than the BBC English regions because the "Nations" comprise a distinct audience of the BBC. Usually BBC Scotland, Wales and Northern Ireland hands back to network coverage from around 1:00 am in the telethon night. For the 2010 appeal this changed, with Northern Ireland, Scotland and Wales deciding not to have their usual opt outs and instead they followed the English regions pattern of having updates every hour. The mascot which fronts the Children in Need appeal is called "Pudsey Bear", created in 1985 by BBC Graphics designer Joanna Ball. The bear was named after her hometown of Pudsey, West Yorkshire, where her grandfather was mayor.[15] A reproduction of the bear mascot (made of vegetation) is in Pudsey park, near the town centre. Originally introduced for the 1985 appeal as a brown bear as a mascot, the design was amended the following year to a yellow bear with a bandage over one eye, becoming also the official logo of the campaign. In 2007 Pudsey and the logo were redesigned. By 2009, Pudsey had been joined by another bear: A brown female bear named "Blush". She has a spotty bow with the pattern similar to Pudsey's bandanna pattern, continuing into 2010.

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